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Analyzing business data is quite important for any organization to make intelligent business decisions. But it becomes a tedious job if it is a manual or spread sheet-based study and analysis. Technology-driven companies are in the process of eliminating such traditional processes with business intelligence systems. Companies across Food Services, Logistics, Healthcare and Manufacturing are strategizing to empower their teams with personalized dashboards like supply chain dashboard, logistics dashboard, healthcare BI dashboards, Financial dashboards, Sales and Marketing Dashboards to name a few - for enabling real-time insights and smart actions

Everything in the supply chain starts with an order, which can be of two types - inbound and outbound. Inbound requests deal with receiving goods into the chain and outbound deals with distributing products to the end consumers. Orders can also pertain to movement of goods within the supply chain to optimize inventory and meet business demands occurring from time-to-time. Stocks transfer or warehouse movements to and from central distribution center and regional distribution center movement are the examples. Some of the significant KPIs measured as part of this function are:

  • Order visibility
  • CDC/RDC stock aging
  • Order fulfillment TAT
  • Order tracking
  • Open orders management
  • GRN exception tracking

Analytics plays a vital role in helping warehouse operators understand the undercurrent and take necessary corrective actions in real-time to ensure maximum throughput in an optimized cost structure. Also, S&OP—supply and operational planning—depends a lot on the inventory and warehouse management. This process allows businesses to plan strategies around the organizational resources to serve their customers while staying profitable.

Some of the KPI that you can analyze under this function are:

  • RDC stock movement
  • RDC/CDC pending GRN
  • Order fulfillment rate
  • Return orders analysis
  • Asset utilization
  • Pick and put efficiency
  • Cycle counting and inventory analysis
  • Space utilization
  • Billing efficiency and contract management
  • Incident analysis
  • Warehouse cost management

Transportation provides the last mile link in the supply chain. It can be broadly classified as long-haul and secondary distribution, within which, dry and temperature-controlled storages fall. Some of the KPIs for this function include:

  • Cross-docking pending stock
  • Revenue analysis by various dimensions
  • FTL/LTL revenue analysis
  • Weight loss analysis
  • Event analysis using GPS feed
  • Driver/vehicle performance analysis
  • Empty run/return goods analysis
  • Repair and maintenance analysis
  • In-transit temperature monitoring and analysis

Logistics management deals with the physical flows of goods through the supply chain, both at the inbound and outbound side. This function deals with multiple vendors who are required for the execution of the transaction, for example, liners, airlines, freight forwarders, NVOCC, CHA, etc., who are necessary for moving goods from origin to destination across international borders.

Some of the other KPI’s covered in this function include:

  • Month wise inbound goods value and weight
  • HWL cost breakup
  • Inbound good value by channel
  • Month-wise outbound goods value and weight
  • Outbound goods value by channel
  • SLA breach
  • Load commitment/contract management
  • Trade lane performance

Customer service is one of the key links in ensuring that the on-boarded customers are retained for longer periods so as to obtain repeat orders. Customer service divisions cater to key services such as Shipment Documentation, Consignment status tracking, Priority shipment assistance, etc. Effectiveness of the customer service division can be tracked by monitoring key operational metrics such as

  • SI / SWB Documentation TAT Performance
  • # of Documents processed within TAT / Out of TAT
  • Draft Corrections received & DC TAT performance
  • SI / SWB Documentation Errors based on Error categories
  • Correlation of Material Safety norms to SI / SWB Documentation errors
  • Shipping documents processed per executive
  • Document error patterns by Team / Shift / Documentation Executive
  • Invoice Accuracy %
  • # of Customer escalations & Resolution TAT


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